Stop Tracking Vanity Metrics. Start Measuring What Actually Drives ROI.
A free 10-day email course that teaches business leaders how to identify the metrics that predict success—and stop wasting time on numbers that just look good.
Are you tracking the wrong metrics?
Page views are climbing. Sign-ups are up. Your team is busy. But here's the question that keeps you up at night: Are we actually delivering value?
Most leaders rely on lagging indicators that tell them what happened months ago, or vanity metrics that look impressive in reports but don't predict outcomes. By the time you realize something's wrong, you've already wasted time and budget.
There's a better way to measure what matters.
Meet Al Dente
Al Dente helps organizations maximize data-driven agility by aligning teams around outcome-focused metrics. Stop starting wasteful deliveries and start finishing valuable ones.
Our platform makes it easy to select impactful metrics, set measurable targets, and visualize progress—all in minutes. With coaching services from certified experts, you'll move from vanity metrics to real ROI indicators.
This 10-day course introduces the framework we use with our clients. Whether you use Al Dente or not, you'll walk away with clarity on what to measure.
What you'll learn in 10 days
Over 10 days, you'll receive one focused email each morning (5 minutes to read) that reveals:
Learn which numbers actually predict ROI and which just make your dashboard look busy.
Discover the gaps between what you're tracking and what you need to know to make confident decisions.
Understand why traditional reports tell you what happened too late to do anything about it.
See real examples of outcome-focused metrics that align teams and drive results.
By Day 10, you'll know exactly what kind of tracking system you need (and why spreadsheets aren't enough).
Here's what to expect
Day 0: Welcome email
Set expectations and start thinking about your current metrics. We'll ask: does your most-checked metric actually tell you if you're succeeding?
Days 1-9: Daily lessons
Each email focuses on one specific aspect of metric tracking, with a practical reflection exercise designed to uncover gaps in your approach.
Day 10: The path forward
Understand what you need to implement ROI-driven metric tracking in your organization. We'll offer a demo of Al Dente, but there's zero pressure.
Each email includes actionable exercises designed to reveal what you're actually measuring versus what you need to know. These aren't theory—they expose real gaps in your current approach.
Ready to stop guessing and start measuring what matters?
Enter your details below to receive Day 1 tomorrow morning.